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Equity Firm Invests in PixelMEDIA

Published Wednesday Jan 20, 2021

Equity Firm Invests in PixelMEDIA

BV Investment Partners (BV), a middle-market private equity firm focused on the tech sector, has invested in Portsmouth-based PixelMEDIA. Co-founders Erik Dodier, CEO, and Thomas Obrey, CTO, will continue in their current roles and maintain a significant ownership interest in partnership with BV.

“We began to focus Pixel around digital commerce and Salesforce around 2015, and since then we’ve continued to attract top talent, align with great brands, and achieve tremendous joint success," says Dodier. "We have ambitious goals for the next chapter of growth at Pixel, including ramping up investments in our team and capabilities. And, in BV, we’ve found a like-minded partner who understands our business and can help support these goals.”

Matthew Kinsey, senior managing director at BV, says, “Digital commerce continues to garner a greater share of B2C and B2B spend, correspondingly driving demand from brands for scalable enterprise-grade e-commerce software and related expertise. Pixel stood out for its domain expertise, unique partnership approach with brands, reputation, scale, and strong management team. Erik and Thomas have established Pixel as a leader in this market, delivering value to its customers in a critical and growing part of their businesses. We’re excited to work with the Pixel team and continue to build and grow the business in the years to come.”

Sean Wilder, managing director at BV, added, “We see in Pixel a lot of the same attractive market and business attributes of other successful BV investments within Cloud and IT services. Pixel has built and oriented its team, expertise, and reputation around a leading, enterprise-grade platform and plays a critical role as partners to its customers and their success with digital commerce.”

 

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