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Datanomix Launches Digital GEMBA Product

Published Friday Jun 4, 2021

Author Matthew J. Mowry

Co-founders Greg McHale, CTO, left; and John Joseph, CEO. Courtesy photo.

A Nashua tech firm is helping manufacturers move their metrics from paper to an online dashboard. GEMBA, a key element of LEAN processes, focuses on factory safety, quality, delivery, cost and inventory data. The problem is that many manufacturers print daily reports that are posted on boards for each department.

Datanomix rolled out Digital GEMBA in March and says this is the first time plant managers and department heads can quickly access details for any customer, project or part. The only requirement is a link to the company’s enterprise resource planning (ERP) system so automated dashboards and reports can be displayed on Smart TVs.

Each cell or department can be equipped with an Operational Readiness Board (ORB) that details cell-specific jobs and priorities, says John Joseph, CEO. ORBs also provide instant status on all aspects of a job from materials to manufacturing to inspections.

This is Datanomix’s second software product. The first, Fusion, extracts factory and laboratory data to measure how well the equipment is performing. “It’s like a fitness watch for a factory piece of equipment,” says Greg McHale, CTO.

Customers started requesting to digitize their GEMBA processes, McHale says. “They review those metrics daily—what they did wrong, what they did right and their corrective actions. It is a cumbersome process,” he says. “We sat down with a few shops, and John and I went on GEMBA walks to get our head around it and seeing what they were evaluating and what they are trying to accomplish.”

Joseph says manufacturing executives spend a quarter of their day looking for information. “If we can impact 25% of their day with answers proactively populating a database information tool, we’ve done a huge service,” he says.

Development for the product started in May 2020 during the pandemic. The cost for deploying Digital GEMBA depends on the size of the operation, with an annual subscription starting at $20,000. Datanomix, which was founded in 2015, has grown by double or triple digits quarterly, Joseph says, even during the pandemic, adding the company plans to roll out other products for manufacturers every nine to 12 months and triple its staff in the next year.

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