Circulation

Business NH Magazine delivers targeted business readership

More than 50,000 people count on us for insightful analysis and in-depth reporting each month. Every one of our primary readers is a senior-level decision maker doing business in NH.

The magazine has a controlled circulation, which means every month it is mailed to qualified subscribers. Our readers are highly educated and motivated business owners and executives who have buying power in both their professional and personal lives.

The Business NH Magazine subscriber list is updated monthly to ensure that our mailing list is current and accurate. Each year the list is reviewed and the state's new businesses and the top tier of their management are added.

To insure the credibility of our circulation numbers, Business NH Magazine is audited every year by the United States Postal Service. Our qualified circulation includes paid subscribers and selected business executives who have personally requested a complimentary subscription.

Who receives the magazine each month?

• Upper level management of all major manufacturing companies in NH
• CEOs of top public and private companies
• Members of the Business & Industry Association
• Members of the Purchasing Agents Association
• Members of the Meeting Planners Association
• NH human resource managers
• NH High Tech Council managers
• State and local government officials
• University and college presidents
• Members of the International Trade Association
• Statewide media
• Chamber of commerce members around the state
• Senior-level management in all major industries doing business in NH
• NH's top professionals

Readership Involvement

• The average number of readers per copy is 3.5
• 93% of Business NH Magazine readers lend their copy to colleagues
• 75% of our readers say they pick up a typical issue two or more times before they are finished with that particular issue

Geographic Distribution: by County

Number of Business NH Magazine Readers in Select NH Cities: